Brother is considered by many to be the first name in sewing machines. Since 1932, Brother has been one of the most successful mass producers of home sewing machines.The attention to detail, the quality materials and workmanship along with the drive for perfection, mean that these sewing machines continue to dominate the market.
Many of us have early memories of wearing those creations made by our mothers and their Brother sewing machines. The more adorned they were, the more we loved them.Technology is far more advanced these days; this means that ladies of today can continue the tradition but can make creations that only yesterday’s mothers could dream about.The invention of each new design continues to make an impact with new highlights, features and options.For some families, a Brother sewing machine plays as bigger part of the home as the kitchen sink.
Sewing machines, as we know, were invented to eliminate the need for exhausting and time consuming projects that were completed by hand. As more homes became electricity-driven, it was only natural sewing machines would follow as well. Electric sewing machines were the result; making sewing projects for the home user much simpler.Each new Brother sewing machine bought each year, updated methods, improved convenience and improved productivity. Today, we are afforded everything from Brother embroidery machines, Brother sewing and embroidery combinations and Brother quilting and sewing sergers.It does not come to an end there, though. Brother International Corporation was recently named as the exclusive sewing and embroidery licensee of the popular television show, Project Runway, where up and coming fashion designers compete for prizes and money.
With the technological advances available in a contemporary day, Brother offers a truly interactive sewing machine, complete with downloadable digitizing software so that users can bring their sewing talents into the 21st century.Brother sewing machines over time have adopted new engineering methods, designed compact features and of course, introduced computerised digital sewing machines. Taking all of this into account means that Brother for many women is the only choice. Most recently, Brother International showcased its innovative computerized sewing machines at the International Consumer Electronics Show. It took advantage of the opportunity by highlighting the latest advances in what it called, “The Mommy Tech Expo”. It demonstrated the latest technologically advanced products that would “empower moms in their multiple roles in life”.
Highlights of the show included ways stay at home moms have successfully begun small businesses out of their homes by incorporating the streamlined sewing and embroidery machines.In addition, the world’s first sewing and embroidery machine that had a built in camera was introduced by Brother. Its location just above the needle allows users a magnified view of the area they are about to sew. Coupled with the high definition LCD touch screen and it becomes clear the sewing machine of our mothers has indeed been reinvented. This powerful Brother Quattro 6000D won the coveted “Best Buy” from Consumers Digest.
The Brother sewing machines sector, is wiwhich is part of Brother International Corportation is wthout question, a force to be reckoned with. Worldwide sales hover near $5 billion and the global manufacturer is nearing its 100th anniversary.